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Brad Southern


LP Building Solutions




Nashville, Tennessee

Joined LP in 1999

Brad Southern became the fifth chief executive officer (CEO) of LP Building Solutions (LP) in July 2017 and was appointed chairman of the Board of Directors in May 2020. As chairman and CEO, he directs LP’s strategic transformation into a leading building solutions company, defining and shaping LP’s brand positioning within the shelter industry, enhancing overall brand value, and delivering sustainable growth and top-tier shareholder returns. Mr. Southern is responsible for all aspects of LP’s business and operations, including governance. Prior to becoming CEO, he was LP’s chief operating officer (COO) from 2016 to 2017, during which time the company reported a net sales increase of 29 percent over the previous year. From 2005 to 2015, Mr. Southern led LP’s siding business before taking the lead for OSB operations, a position he held until he was named COO in 2016. He began his career with MacMillan Bloedel as a forester, where he held a variety of jobs in forestry, strategic planning, finance, accounting, and plant management. Mr. Southern has a B.S. and a master’s degree in Forest Resources, both from the University of Georgia.



CEO Panel - Discussion on the New Normal

Session Two

Tuesday, 6 October, 2020 - 12:30

A roundtable discussion with the region’s leading executives

  • Key changes within the pulp and paper and building markets
  • Key market trends and forecasts
  • Challenges and opportunities within the industry
  • Looking ahead: future market disruptors

Sponsored by:

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